76 director Nigel Simpkiss takes us on an adrenaline fuelled drive in this epic, cinematic and fast-paced film. 

Shot in and around Dubai, Nigel captures the energy and speed inherent in the new BMW range by intertwining them with incredible feats, from daring parkour across old city rooftops to extreme diving from a runway into the Persian Gulf. 

Nigel beautifully captures a variety of expansive and dramatic landscapes alongside smaller, more detailed and intimate moments showing BMWs new fleet to be extremely efficient, powerful and beautiful. 

Client: BMW 
Creative Agency: Impact Proximity 
Creative Director: Scott Leder 
Associate Creative Director: Roger Possatto 
Senior Art Director: Ben Lees, Thiago Neves 
Digital Director: Hisham Lahouasina 
Account Manager: Kareem Koubar 

Director: Nigel Simpkiss
Executive Producer: Dania Quaglio 
Director of Photography: Andrew Boulter 
1st Assistant Director: Shéa Bradley 
Producer: Antoine Tannous 
Production Manager: Neville Dsouza 
Focus Puller: Roger Schram 
Gaffer: John Berro 
Art Director: John Carter 
Wardrobe Stylist: Celia-Jane Ukwenya 
Location Manager: Nasr Ahmed

Post Production Supervisor: Khalid Jabaly
Editor: David Zavadescu 
Colourists: Diego La Rosa and Ricardo Darias 
Online Editort: George Manolopoulos 
Sound Designer: Peter Rolls

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